Our new BELLEVUE - Now with back pocket.
Bags can't change the world. The women who wear them can.
Discover our bags
AMELI - from and for striving women
AMELI was founded in 2020 with the ambition to revolutionize the handbag industry. We want to give women the bags they missed - elegant, timeless pieces that don't compromise on functionality.
Women Empowerment
5% of profits for women education
We want to create a space that provides more than bags. We want to accompany women on their journey by offering advice and perspectives.
With our #StrongVoices and Thoughts, we want to inspire and motivate this AMELI community. But also we want to contribute to a world in which every girl has equal chances - for that, 5% of our profits will be donated to selected NGOs.
Craftsmanship & Sustainability
All our products are handmade in Italy with transparency and integrity.
We carefully select high-quality materials from Italy from established manufacturers. Our products are then handmade by a small family business close to the Swiss boarder under fair working conditions.
To value the environment, we do everything to make our products last - Timeless design and high-quality paired with a complimentary repair service. To minimize waste and overproduction, we use leather leftovers for our accessoires and produce only in small badges.
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Our looks
"Handmade in Italy, AMELI ZURICH designs business bags you will buy once and love forever."
"Die geräumige Business Bag, die auch Platz für deinen Laptop bietet, begleitet dich stilvoll zu allen Terminen."
"Die Business Taschen von AMELI ZURICH (...) sehen auch nach Feierabend noch chic aus."
"Meine Tipps: (...) Tasche 'Letten' mit Platz für Compi und Bikini"
"Ameli sei eine Brand für Frauen (...) Wer sagt denn, dass nur Frauen daran gefallen finden?"
Our daily dose of inspiration
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